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Analytics

2022 Watch Market Analysis

The present Analysis is solely based on wristwatches and pocket watches with a sales price over 300 USD, it includes data from 208 Auction Houses Worldwide and it includes 1682 different Brands. The data is fully expressed in USD.

Overall numbers

2022 featured 43,236 lots across 208 auction houses, showing an 37% increase from last year which had 31,669 lots. The total sales reached $846,347,052, indicating a 16% increase in comparison to the previous year’s total sales of $731,850,381.

Lots
43,236
+37%
Sales
846,347,052 USD
+16%

Models

In 2021, the Daytona model had the highest auction appearances with 645 lots, while in 2022 it was the Daytona model with 1,010 appearances. The World Time model achieved the highest price in 2021 with $7,827,251, while in 2022, the Daytona model achieved the highest price with $3,446,607.

Image
Rolex Daytona
Number of appearances at auction
1010
Highest Price achieved
$3,446,607
Unsold Rate
20%
Average price
$77,329 (Modern),$258,049 (Vintage)
Average Performance
5305%
Most prevalent case material
Stainless steel
Image
Rolex Submariner
Number of appearances at auction
678
Highest Price achieved
$561,572
Unsold Rate
24%
Average price
$23,474 (Modern),$35,747 (Vintage)
Average Performance
284%
Most prevalent case material
Stainless steel
Image
Rolex Day-Date
Number of appearances at auction
578
Highest Price achieved
$2,274,365
Unsold Rate
22%
Average price
$56,478 (Modern),$52,852 (Vintage)
Average Performance
801%
Most prevalent case material
Yellow gold
Image
Audemars Piguet Royal Oak
Number of appearances at auction
801
Highest Price achieved
$2,118,002
Unsold Rate
23%
Average price
$118,455 (Modern),$210,349 (Vintage)
Average Performance
1023%
Most prevalent case material
Stainless steel
Image
Audemars Piguet Royal Oak Offshore
Number of appearances at auction
221
Highest Price achieved
$177,699
Unsold Rate
22%
Average price
$34,562 (Modern),-
Average Performance
626%
Most prevalent case material
Stainless steel
Image
Patek Philippe Nautilus
Number of appearances at auction
523
Highest Price achieved
$3,204,314
Unsold Rate
15%
Average price
$166,912 (Modern),$175,326 (Vintage)
Average Performance
889%
Most prevalent case material
Stainless steel
Image
Patek Philippe World Time
Number of appearances at auction
106
Highest Price achieved
$2,748,482
Unsold Rate
6%
Average price
$107,623 (Modern),$810,763 (Vintage)
Average Performance
677%
Most prevalent case material
Yellow gold
Image
F.P. Journe Tourbillon Souverain
Number of appearances at auction
17
Highest Price achieved
$1,361,000
Unsold Rate
12%
Average price
$707,100 (Modern),-
Average Performance
2036%
Most prevalent case material
Platinum
Image
Omega Speedmaster
Number of appearances at auction
636
Highest Price achieved
$573,122
Unsold Rate
22%
Average price
$14,620 (Modern),$32,277 (Vintage)
Average Performance
916%
Most prevalent case material
Stainless steel
Image
Cartier Tank
Number of appearances at auction
750
Highest Price achieved
$147,423
Unsold Rate
20%
Average price
$11,448 (Modern),$19,047 (Vintage)
Average Performance
1000%
Most prevalent case material
Yellow gold
1 - NaN of 10

Total sales by the top 10 auction houses

$774,842,307

Total sales by the top 10 brands

$738,203,936

Data by Vintage vs Modern

Vintage Watches
Number of Lots
13,382
Total Sales
$237,147,988
Unsold Rate
27%
Average Lot Sales Price
$24,251
Number of Different Brands Featured
1,026
Price Range
$300 - $7,679,422
Based on Performance
Number of Outperforming Lots
2,996
Number of Lots Within Estimates
3,627
Number of Underperforming Lots
858
Number of Unsold Lots
3,603
Modern Watches
Number of Lots
13,259
Total Sales
$527,466,775
Unsold Rate
18%
Average Lot Sales Price
$48,709
Number of Different Brands Featured
396
Price Range
$300 - $6,908,380
Based on Performance
Number of Outperforming Lots
4,022
Number of Lots Within Estimates
4,504
Number of Underperforming Lots
642
Number of Unsold Lots
2,430

Highest sold lots by brand

Highest sold lot
$7,679,422

Average performance against estimates by the top 10 brands

Average performance
8.0%

Unsold rate of top 10 brands

Average unsold rate
28.6%

Highest selling lots by the top 10 auction houses

Highest sold lot
$7,679,422

Average performance against estimates by the top 10 auction houses

Average performance
5.8%

Unsold rate of top 10 auction houses

Average unsold rate
26.3%
Top 10 Auction Houses price range
Auction House
Lowest sold price
Highest sold price
Sotheby's
$378
$7,679,422
Antiquorum
$312
$6,908,380
Christie's
$496
$3,661,187
Phillips Bacs & Russo
$1,372
$3,570,642
Monaco Legend Auctions
$2,808
$2,748,482
Loupe This
$500
$1,654,277
Artcurial
$328
$720,006
Bonhams
$319
$641,724
Ineichen
$510
$600,486
NY Elizabeth Auction
$1,250
$140,000

Top 10 most prevalent case materials

Highest sold lot of top 10 case materials

Average sales price of top 10 case materials

Top 10 most prevalent dial colors

Highest sold lot of top 10 dial colors

Average sales price of top 10 dial colors