Analytics

2022 Watch Market Analysis

The present Analysis is solely based on wristwatches and pocket watches with a sales price over 300 USD, it includes data from 185 Auction Houses Worldwide and it includes 1577 different Brands. The data is fully expressed in USD.

Overall numbers

2022 featured 39,891 lots across 185 auction houses, showing an 37% increase from last year which had 29,102 lots. The total sales reached $902,366,836, indicating a 22% increase in comparison to the previous year’s total sales of $738,292,787.

Lots
39,891
+37%
Sales
902,366,836 USD
+22%

Models

In 2021, the Daytona model had the highest auction appearances with 591 lots, while in 2022 it was the Daytona model with 995 appearances. The Perpetual Calendar Chronograph model achieved the highest price in 2021 with $9,570,900, while in 2022, the Perpetual Calendar Chronograph model achieved the highest price with $7,679,422.

Image
Rolex Daytona
Number of appearances at auction
995
Highest Price achieved
$3,446,607
Unsold Rate
16%
Average price
$78,727 (Modern),$264,297 (Vintage)
Average Performance
205%
Most prevalent case material
Stainless steel
Image
Rolex Submariner
Number of appearances at auction
607
Highest Price achieved
$561,572
Unsold Rate
23%
Average price
$23,713 (Modern),$36,927 (Vintage)
Average Performance
8%
Most prevalent case material
Stainless steel
Image
Rolex Day-Date
Number of appearances at auction
377
Highest Price achieved
$2,274,365
Unsold Rate
22%
Average price
$60,085 (Modern),$68,909 (Vintage)
Average Performance
30%
Most prevalent case material
Yellow gold
Image
Audemars Piguet Royal Oak
Number of appearances at auction
746
Highest Price achieved
$1,134,000
Unsold Rate
22%
Average price
$96,906 (Modern),$170,667 (Vintage)
Average Performance
38%
Most prevalent case material
Stainless steel
Image
Audemars Piguet Royal Oak Offshore
Number of appearances at auction
212
Highest Price achieved
$177,699
Unsold Rate
22%
Average price
$35,858 (Modern),-
Average Performance
25%
Most prevalent case material
Stainless steel
Image
Patek Philippe Nautilus
Number of appearances at auction
528
Highest Price achieved
$3,204,314
Unsold Rate
13%
Average price
$166,873 (Modern),$173,439 (Vintage)
Average Performance
36%
Most prevalent case material
Stainless steel
Image
Patek Philippe Perpetual Calendar Chronograph
Number of appearances at auction
87
Highest Price achieved
$7,679,422
Unsold Rate
2%
Average price
$246,443 (Modern),$2,213,292 (Vintage)
Average Performance
38%
Most prevalent case material
Yellow gold
Image
Patek Philippe World Time
Number of appearances at auction
110
Highest Price achieved
$2,748,482
Unsold Rate
5%
Average price
$105,613 (Modern),$742,293 (Vintage)
Average Performance
26%
Most prevalent case material
Yellow gold
Image
F.P. Journe Tourbillon Souverain
Number of appearances at auction
18
Highest Price achieved
$1,361,000
Unsold Rate
11%
Average price
$690,043 (Modern),-
Average Performance
77%
Most prevalent case material
Platinum
Image
Omega Speedmaster
Number of appearances at auction
447
Highest Price achieved
$327,600
Unsold Rate
22%
Average price
$12,309 (Modern),$27,419 (Vintage)
Average Performance
31%
Most prevalent case material
Stainless steel
Image
Cartier Tank
Number of appearances at auction
594
Highest Price achieved
$147,423
Unsold Rate
17%
Average price
$8,138 (Modern),$17,201 (Vintage)
Average Performance
41%
Most prevalent case material
Yellow gold

Total sales by the top 10 auction houses

$835,976,098

Total sales by the top 10 brands

$753,875,753

Data by Vintage vs Modern

Vintage Watches
Number of Lots
12,213
Total Sales
$254,920,704
Unsold Rate
23%
Average Lot Sales Price
$26,967
Number of Different Brands Featured
929
Price Range
$300 - $7,679,422
Based on Performance
Number of Outperforming Lots
2,958
Number of Lots Within Estimates
3,602
Number of Underperforming Lots
833
Number of Unsold Lots
2,760
Modern Watches
Number of Lots
12,881
Total Sales
$568,028,970
Unsold Rate
16%
Average Lot Sales Price
$52,319
Number of Different Brands Featured
411
Price Range
$300 - $6,908,380
Based on Performance
Number of Outperforming Lots
4,115
Number of Lots Within Estimates
4,581
Number of Underperforming Lots
656
Number of Unsold Lots
2,024

Highest sold lots by brand

Highest sold lot
$7,679,422

Average performance against estimates by the top 10 brands

Average performance
31.3%

Unsold rate of top 10 brands

Average unsold rate
24.9%

Highest selling lots by the top 10 auction houses

Highest sold lot
$7,679,422

Average performance against estimates by the top 10 auction houses

Average performance
23.6%

Unsold rate of top 10 auction houses

Average unsold rate
25.2%
Top 10 Auction Houses price range
Auction House
Lowest sold price
Highest sold price
Sotheby's
$378
$7,679,422
Antiquorum
$312
$6,908,380
Phillips Bacs & Russo
$1,372
$4,120,240
Christie's
$496
$3,661,187
Monaco Legend Auctions
$2,808
$2,748,482
Loupe This
$500
$1,513,888
Artcurial
$328
$720,006
Bonhams
$319
$641,724
Ineichen
$510
$600,486
NY Elizabeth Auction
$1,250
$140,000

Top 10 most prevalent case materials

Highest sold lot of top 10 case materials

Average sales price of top 10 case materials

Top 10 most prevalent dial colors

Highest sold lot of top 10 dial colors

Average sales price of top 10 dial colors