Rolex Daytona
Cosmograph Daytona Rolesor 116523-0040 2013 Box and Papers
Basic Info
Listing code : L8P0K8
Brand : Rolex
Model : Daytona
Reference number : 116523-0040
Dealer product code : SD055960
Movement : Automatic
Case material : Gold/Steel
Year of production : 2013
Condition : Used (Very good)
Scope of delivery : Original box, original papers
Gender : Men's watch/Unisex
Location : United Kingdom, London
Price : 16,000
Availability : Item is in stock
Caliber
Movement : Automatic
Case
Case material : Gold/Steel
Case diameter : 40 mm
Other
Rolex's Daytona might be one of the 'hottest' watches on the market today, but this wasn't always the case. The watch started out as the 'Cosmograph', seemingly named to coincide with NASA's efforts to explore the frontiers of space. Alas, Omega's Speedmaster won out and became the Moonwatch, leaving Rolex's new watch lacking a sense of purpose.
It wasn't until 1964 when Rolex rebranded the chronograph by associating it with the Daytona International Speedway, making the watch a racecar driver's tool. Even still, it never enjoyed much success until Rolex once again rebranded in the late 1980s, giving the Daytona a polished bezel and new dial that gave the watch a much more contemporary and luxurious feel. As the new watch grew in popularity, so did Rolex's vintage models. Today, both new and old alike are highly sought-after, with collectors appreciating the history as well as design of the now-iconic watch.✅Authentic: All watches are authenticated and come with a letter of authenticity
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